Marketing Jobs in Bethlehem, PA
A Marketing professional in the retail industry is responsible for the promotion and selling of products or services. They develop strategic marketing campaigns, conduct market research, analyze trends, and identify target markets to increase sales and customer engagement. They also design and implement promotional materials and sales strategies, manage social media platforms, and coordinate with other departments to ensure consistent branding. Through these roles, they play a crucial part in driving retail growth, customer loyalty, and overall brand awareness.
Essential skills for a marketing professional in retail include strong communication and interpersonal skills, creativity, strategic thinking, data analysis, and a deep understanding of consumer behavior and market trends. They should also have strong digital marketing skills, including SEO, SEM, content marketing, and social media marketing. Familiarity with marketing software and tools such as Adobe Creative Suite or Google Analytics is also beneficial. Certifications such as Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification can enhance credibility and expertise. Prior roles that can lead to a marketing position in retail may include Marketing Coordinator, Sales Associate, or Social Media Specialist.
Marketing Manager - Coatings and Engineered Fabrics
- Allentown, PA (5 miles from Bethlehem, PA)
- 5 days ago
- Allentown, PA (5 miles from Bethlehem, PA)
- 5 days ago
What you will do: The Marketing Manager is accountable for delivering on the marketing responsibilities for the Coatings and Engineered Fabrics market segments within LNM....
Part Time Product Demonstrator in Costco
- Allentown, PA (5 miles from Bethlehem, PA)
- 17 days ago
- Allentown, PA (5 miles from Bethlehem, PA)
- 17 days ago
Minimum: Maximum: Market Type: Demonstrations We want you to help us shape the future of shopping experiences and deliver on our purpose of connecting people with the products and experiences that...
- Colmar, PA (22 miles from Bethlehem, PA)
- 26 days ago
- Colmar, PA (22 miles from Bethlehem, PA)
- 26 days ago
required 3-5 years of experience in B2B or B2C marketing, preferably in channel, partner, or trade marketing roles Strong understanding of the marketing funnel and driving awareness, consideration,...
- Phillipsburg, NJ (14 miles from Bethlehem, PA)
- 27 days ago
- Phillipsburg, NJ (14 miles from Bethlehem, PA)
- 27 days ago
Job Posting Overview Supplemental Income – Paid Weekly Part Time - Flexible Schedule Fun Work Environment Career Growth Available Equipment Reimbursement Per Event Paid Training and Development...
Global Product Marketing Manager
- Hatfield, PA (20 miles from Bethlehem, PA)
- 30+ days ago
- Hatfield, PA (20 miles from Bethlehem, PA)
- 30+ days ago
Work with marketing communications to implement promotions, target communications, internet, and social media strategies in support of the product, portfolio, and market strategies....
Part Time Product Demonstrator in Walmart
- Hatfield, PA (20 miles from Bethlehem, PA)
- 45+ days ago
- Hatfield, PA (20 miles from Bethlehem, PA)
- 45+ days ago
Minimum: Maximum: Market Type: Demonstrations We want you to help us shape the future of shopping experiences and deliver on our purpose of connecting people with the products and experiences that...
Associate Channel Marketing Manager B....
- Allentown, PA (5 miles from Bethlehem, PA)
- 90+ days ago
- Allentown, PA (5 miles from Bethlehem, PA)
- 90+ days ago
What you will do: The Marketing Manager will report to the LNM Head of Marketing and has direct supervision of a Marketing Analyst....
Demographic Data for Bethlehem, PA
Moving to Bethlehem, PA? Find some basic demographic data about Bethlehem, PA below.
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Salary for Marketing Jobs in Bethlehem, PA
Highest Education Level
Marketings in Bethlehem, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing position
- Research Skills
- Competitive Analysis
- Engineering
- Market Research
- Product Management
- Marketing Communications
- Integrated Marketing
- Demand Generation
- Blogging
- Content Marketing
- Strategic Marketing
- Media
- Campaign Management
- Product Launch
- Segmentation
- Marketing Automation
- Content Strategy
- Brand Marketing
- Content Development
- Global Marketing
- ROI Analysis
- Marketing & Sales
- B2B Marketing
- Storytelling
- Budgets
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Partner Marketing
- Artificial Intelligence
- Customer Insight
- Account-Based Marketing
- Marketing Strategies
- Marketing Campaigns
- Product Marketing
- Market Planning
- Digital Marketing
- Wellness
- Business to Business Sales
- Cooking
- Retail
- Strategy Development
- Military Background
- Prioritizing
- Friendliness
- Driving
- Presentation
- Events
- Interpersonal Skills
- Flexibility
- Collaboration
- Reporting
- Team Building
- Project Management
- Sales
- Microsoft Excel
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Communication Skills
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Here are some other career titles that require similar skills
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