Marketing Jobs in Michigan
A Marketing professional in the retail industry is responsible for the promotion and selling of products or services. They develop strategic marketing campaigns, conduct market research, analyze trends, and identify target markets to increase sales and customer engagement. They also design and implement promotional materials and sales strategies, manage social media platforms, and coordinate with other departments to ensure consistent branding. Through these roles, they play a crucial part in driving retail growth, customer loyalty, and overall brand awareness.
Essential skills for a marketing professional in retail include strong communication and interpersonal skills, creativity, strategic thinking, data analysis, and a deep understanding of consumer behavior and market trends. They should also have strong digital marketing skills, including SEO, SEM, content marketing, and social media marketing. Familiarity with marketing software and tools such as Adobe Creative Suite or Google Analytics is also beneficial. Certifications such as Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification can enhance credibility and expertise. Prior roles that can lead to a marketing position in retail may include Marketing Coordinator, Sales Associate, or Social Media Specialist.
Global Product Marketing Manager
- MillerKnoll
- Holland, MI
- 7 days ago
- MillerKnoll
- Holland, MI
- 7 days ago
GENERAL PURPOSE The Global Product Marketing Manager will lead the development and execution of integrated marketing strategies for global single-distribution channel and regional multi-distribution...
We want you to help us shape the future of shopping experiences and deliver on our purpose of connecting people with the products and experiences that enrich their lives. Joining Advantage...
The **Senior Marketing Manager, U.S....
Ensures paid media is scheduled and delivered according to the marketing plan and complies with the organization's marketing standards....
Experience in sales, marketing or customer service. Valid driver's license. Willingness to travel....
Identify and manage any 3rd party marketing partners. Create Customer & Supplier marketing presentations. Develop supplier campaigns and schedules for the annual marketing calendar....
Ideally a track record in Account-Based Marketing (ABM) and named account strategies....
The Senior Category Marketing Manager is responsible for developing and executing growth marketing and go-to-market strategies for the assigned categories....
Meet and exceed performance goals and KPIs set by the Retail Marketing Manager. Performs other duties as assigned by supervisor....
Product Marketing Manager - Metaverse Prescription Go-to-Market, AR/VR
- Lansing, MI
- 4 days ago
- Lansing, MI
- 4 days ago
Identify market strategy and target audiences, develop product positioning, pricing and placement, inform forecasting with data and insights, and collaborate across cross-functional teams (marketing...
marketing initiatives....
Work closely with Product, Sales, Business Development, and Marketing teams to plan and execute enablement, training, and marketing activities for both our internal teams and our ISV partners....
Product Marketing Manager, Confluent Cloud & Platform GTM
- Lansing, MI
- 5 days ago
- Lansing, MI
- 5 days ago
accounts and key industries. + Craft and execute marketing strategy....
Marketing Campaigns:** Develop and implement data-driven marketing campaigns to drive product awareness, adoption, and revenue growth **Content Strategy and Development:** Create in-depth technical...
Brand & Shopper Marketing Manager, Consumer Packaged Goods (CPG)
- Benton Harbor, MI
- 5 days ago
- Benton Harbor, MI
- 5 days ago
or Marketing + 3+ years of Consumer Packaged Goods ( CPG ) marketing experience + Experience developing product positioning and launching new products across Integrated Marketing Campaigns leveraging...
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Title Synonyms
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Salary for Marketing Jobs in Michigan
Highest Education Level
Marketings in Michigan offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing position
- Research Skills
- Competitive Analysis
- Market Research
- Product Management
- Marketing Communications
- Integrated Marketing
- Demand Generation
- Blogging
- Content Marketing
- Strategic Marketing
- Media
- Product Launch
- Segmentation
- Marketing Automation
- Content Strategy
- Brand Marketing
- Global Marketing
- ROI Analysis
- Marketing & Sales
- B2B Marketing
- Storytelling
- Budgets
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- White Papers
- Partner Marketing
- Persona Creation
- Artificial Intelligence
- Voice of the Customer
- Customer Insight
- Account-Based Marketing
- Marketing Strategies
- Marketing Campaigns
- Product Marketing
- Market Planning
- Digital Marketing
- Wellness
- Business to Business Sales
- Cooking
- Retail
- Strategy Development
- Customer Relations
- Military Background
- Friendliness
- Driving
- Presentation
- Events
- Interpersonal Skills
- Flexibility
- Collaboration
- Reporting
- Sales
- Problem Solving
- Team Building
- Project Management
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Communication Skills
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