Global Portfolio Marketing Manager - Direct Expansion Systems
- Vertiv Holdings, LLC
- Westerville, Ohio
- Full Time
Vertiv is powering the infrastructure behind tomorrow's digital world. Operating in over 130 countries with $7.2 billion in sales and growing, we're at the forefront of data center and AI innovation-building the foundation for a smarter, faster, and more connected future.
We are seeking a Global Portfolio Marketing Manager to own the Direct Expansion portfolio of our Thermal Management business unit. The Global Portfolio Marketing Manager - Direct Expansion supports the Global Thermal Portfolio Marketing Manager as an expert for the Direct Expansion portfolio in customer applications, market trends, competitive landscape, buyer personas and product positioning. Responsible for developing value propositions, creating marketing collateral, sales enablement, and go-to-market plans, they drive planning and execution of Marketing initiatives that drive business and revenue goals.
Responsibilities
- Own product COE relationship as single point of contact (SPOC) and acts as product expert for positioning, competition, market trends, value props, marketing initiatives.
- Create compelling, informative, and persuasive content that supports our portfolio Marketing strategies for launches and product promotion.
- Act as first layer subject matter expert (SME) on Marketing content (e.g., written, media, events, planning, etc.) for their portfolio.
- Own product messaging & expertise that drive product campaigns - drive depth of knowledge in external product communications, promotion and sales enablement.
- Competitive analysis and positioning strategy
- Research market trends, industry trends, and competitive landscape.
- Track and provide offering trend analysis and insights to Marketing and Global Offering Management Teams.
- Collaborate with Offering Management and Sales teams to ensure effective sales enablement tools and strategies.
- Present portfolio marketing initiatives, plans and outcomes to leadership and other cross functional teams.
- Support regional marketing programs to address market opportunities and customer needs.
- Develop and continuously improve customer facing collateral: data sheets, brochures, website, and other
- Other duties and responsibilities as assigned
Qualifications
- Minimum 3-5 years' experience in Product Marketing or Product Management for B2B in a technical industry, Engineering background is a plus
- Strong presentations and public speaking skills
- Experience with data analysis and ability to effectively communicate findings while tailoring to a variety of different audiences
- Goal oriented self-starter; comfortable with ambiguity, know how to define clear objectives in uncertainty and deliver results
- Highly collaborative, able to work across functional teams
- Ability to create value propositions and messaging strategies
- Ability to develop strategies for creating marketing driven pipeline for new and existing offerings as well as upsell, cross-sell and account-based marketing programs to grow existing relationships
- Must be able to prioritize many projects and work well under pressure
- Proactive communicator with strong attention to detail
- Ability to pick up technical concepts quickly
- Enthusiastic and persistent problem solver
- Excellent organizational skills and process-oriented
- Strong written and verbal communication skills
- Self-motivated; comfortable owning processes/projects and seeing them through to completion
- Knowledge of data center software/hardware solutions and industry trends
Travel Required
- 10%
The successful candidate will embrace Vertiv's Core Principles & Behaviors to help execute our Strategic Priorities.
OUR CORE PRINCIPLES: Safety. Integrity. Respect. Teamwork. Diversity & Inclusion.
OUR STRATEGIC PRIORITIES
- Customer Focus
- Operational Excellence
- High-Performance Culture
- Innovation
- Financial Strength
OUR BEHAVIORS
- Own It
- Act With Urgency
- Foster a Customer-First Mindset
- Think Big and Execute
- Lead by Examle
- Drive Continuous Improvement
- Learn and Seek Out Development
At Vertiv, we're on a mission to empower the people that will power the future. From a simple swipe to life-changing medicines, from push notifications to generative AI. We design, manufacture, and service the products and solutions that keep the world connected. With $6.9 billion in revenue, a strong customer base and global reach spanning nearly 70 countries, we are uniquely positioned to deliver greater value to our customers and create new opportunities for our people.
Vertiv is an Equal Opportunity/Affirmative Action employer. We promote equal opportunities for all with respect to hiring, terms of employment, mobility, training, compensation, and occupational health, without discrimination as to age, race, color, religion, creed, sex, pregnancy status (including childbirth, breastfeeding, or related medical conditions), marital status, sexual orientation, gender identity / expression (including transgender status or sexual stereotypes), genetic information, citizenship status, national origin, protected veteran status, political affiliation, or disability. If you have a disability and are having difficulty accessing or using this website to apply for a position, you can request help by sending an email to ... . If you are interested in applying or learning more about this role, please visit the company's career page located on Vertiv.com/Careers
Work Authorization
No calls or agencies please. Vertiv will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1, H-1, H-2, L, B, J, or TN or who need sponsorship for work authorization now or in the future, are not eligible for hire.